Abstract

The current study aimed to test and validate a proposed model of the impact of the administrative leadership on customer satisfaction. This model included an external factor which is the administrative leadership, and an internal factor which is the customer satisfaction. The study also aimed to determine the role of human resource training as a mediating factor between the administrative leadership and customer satisfaction. For achieving these research objectives, the study used a quantitative approach to analyzing the data through the use of the structural equation modeling (SEM-AMOS) to test the validity of the proposed research model. The study achieved several results, the most important of which was that the administrative leadership had a positive impact on customer satisfaction. The study also provided evidence of the positive impact of the administrative leadership on customer satisfaction through its positive impact on the training of human resources, which was used as a mediating factor.

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