Outlets: the New Favorite of Apparel Industry


  •  Yanhua Sun    

Abstract

In recent years, along with the fast development of China retail industry, outlets, the brand-new retailing form has entered China. This paper briefly analyzes the advantages and disadvantages of outlets, and puts forward three tactics for its operation.


This work is licensed under a Creative Commons Attribution 4.0 License.
  • ISSN(Print): 1833-3850
  • ISSN(Online): 1833-8119
  • Started: 2006
  • Frequency: bimonthly

Journal Metrics

IJBM's citation performance is tracked through publicly available scholarly metrics. According to Google Scholar Citations (latest available snapshot):

  • h-index: 176
  • i10-index: 1322

These metrics reflect citations indexed by Google Scholar and are provided for transparency. The journal is not currently indexed in Web of Science or Scopus.

Index

Contact