Abstract

This paper based on the SCP model of industrial organization theory. By studying on the situation of industrial
organization of the white spirit industry in Sichuan Province, this paper found that Sichuan white liquor
industry’s market structure is competitive, well-known companies and small enterprises’ market conducts are
significant different, industrial market performance is better than the national level. But the market concentration
remains to be improved, and partial market behavior still needs to be standard. Finally, this paper proposed
corresponding countermeasures.

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