Vol. 6, No. 6 (2014), International Journal of Marketing Studies

• • The Effects of Country of Origin on Consumer Willingness to Purchase General Motor Automobiles in the United States
  • •  Kenichiro Chinen   
    •  Yang Sun   
    •  Yuri Ito   
    • p1
    •  PDF 
      
• • Understanding Firms’ Corporate Social Activity Choice Decisions: A Conceptual Framework
  • •  Goitom Tesfom   
    •  Nancy Birch   
    • p14
    •  PDF 
      
• • Should I Stay or Should I Go? Normative Member Commitment in Co-operatives
  • •  Iiro Jussila   
    •  Dietmar Roessl   
    •  Terhi Tuominen   
    • p26
    •  PDF 
      
• • Consumer Perceived Value of Salon Hair Coloring in China
  • •  Xin Zhao   
    • p34
    •  PDF 
      
• • Impact of CSR Perception on Brand Image, Brand Attitude and Buying Willingness: A Study of a Global Café
  • •  Shwu-Ing Wu   
    •  Wen-Hsuan Wang   
    • p43
    •  PDF 
      
• • The Role of Event in Building Brand Satisfaction, Trust and Loyalty of Isotonic Drink
  • •  Adi Marist   
    •  Lilik Yulianti   
    •  Mukhamad Najib   
    • p57
    •  PDF 
      
• • The Correlation of CSR and Consumer Behavior: A Study of Convenience Store
  • •  Shwu-Ing Wu   
    •  Hsin-Feng Lin   
    • p66
    •  PDF 
      
• • Utilization of Network Technologies in Market Information Exchange in Kisumu City, Kenya
  • •  Susan Rabare   
    •  George Wagah   
    •  George Onyango   
    • p81
    •  PDF 
      
• • The Corporate Reputation of Islamic Banks: A Measurement Scale
  • •  Jaafar Almahy   
    •  Farid Al-Sahn   
    •  Ahmed Beloucif   
    • p91
    •  PDF 
      
• • Service Quality and Performance of Public Sector: Study on Immigration Office in Indonesia
  • •  Ernani Hadiyati   
    • p104
    •  PDF 
      
• • Organizational Measures as Key to Success in e-Learning on Coporrate Intranet: The Case of a Company in Cameroon
  • •  Tchuente Monique   
    •  Wamba Henri   
    • p118
    •  PDF 
      
• • Supply Chain Integration in Organizations: An Empirical Investigation of the Nigeria Oil and Gas Industry
  • •  Gonewa Amu   
    •  Henry Ozuru   
    • p129
    •  PDF 
      
• • Opportunities and Challenges of International e-Commerce in the Pilot Areas of China
  • •  Jing Wang   
    • p141
    •  PDF 
      
• • Reviewer Acknowledgements for International Journal of Marketing Studies, Vol. 6, No. 6
  • •  Maple Xiao   
    • p150
    •  PDF 
      

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