An Empirical Study on the Curriculum Construction of Business English for International Trade Based on the Case of GDUFS


  •  Zhu Wenzhong    
  •  Zhang Cheng    

Abstract

Business English education concern is of great significance. Business English for International Trade in Guangdong University of Foreign Studies (GDUFS) is widely acclaimed, and it is also a popular major. GDUFS has adopted the slogan “Learn from East and West, moral integrity and direct behavior”. It is a famous cradle of learning, where complex and capable persons are educated. Through review and reflection into the findings of the practice of business English in GDUFS and other instructions, this paper is aimed at analyzing the situation of the present curriculum, identifying existing problems such as the misbalance between the English courses and Business courses based on the theory of Needs Analysis, and then make some suggestions to increase the percentage of the Business courses and Business practices. In this way, this paper can serve as a reference for the curriculum construction of Business English for International trade in GDUFS.



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