Vol. 4, No. 5 (2012), International Journal of Marketing Studies

• • Exploratory Analysis of the Shopping Orientation in the Tunisian Context
  • •  Mohamed Mejri   
    •  Mohsen Debabi   
    •  Khaled Nasraoui   
    • p1
    •  PDF 
      
• • The Effectiveness of Product Placement: A Field Quasi-experiment
  • •  Artur Cholinski   
    • p14
    •  PDF 
      
• • The Saliency of Second Level Agenda-setting Theory Effects on the Corporate Reputation of Business Organizations in Nigeria
  • •  Olusanmi Amujo   
    •  Olutayo Otubanjo   
    • p29
    •  PDF 
      
• • Identifying Factors Influencing Entry Mode Selection in Food Industry of Small and Medium-sized Enterprises (SMEs) in Iran
  • •  Mahdi Kaffash   
    •  Maryam Haghighikhah   
    •  Hamidreza Kordlouie   
    • p47
    •  PDF 
      
• • Planning the Impossible with Lighting Solutions: A Strategy to Enter Brazil
  • •  Sylvain Charlebois   
    •  Meera Haque   
    •  Caleigh Nevin   
    •  Alicia Savile   
    •  Dana Husain   
    •  Maggie Chen   
    •  Benjamin Bickers   
    •  Dave Howard   
    • p56
    •  PDF 
      
• • Handling Customers’ Objection as an Entrepreneurial Function: A Study of Sachet Water Industry in Cross River State, Nigeria
  • •  Felix Eze   
    •  Ireneus Nwaizugbo   
    • p66
    •  PDF 
      
• • Customers’ Retention in Micro Finance Banks: An Analysis of Drivers and Inhibitors
  • •  Nkanikpo Ibok   
    •  Paul Udofot   
    • p74
    •  PDF 
      
• • An Analysis of Factors Affecting on Online Shopping Behavior of Consumers
  • •  Mohammad Hossein Moshrefjavadi   
    •  Hossein Rezaie Dolatabadi   
    •  Mojtaba Nourbakhsh   
    •  Amir Poursaeedi   
    •  Ahmadreza Asadollahi   
    • p81
    •  PDF 
      
• • An Empirical Study on Competitive Distribution Management of Tea Brands in Bangladesh
  • •  Kazi Huda   
    •  Md. Karim   
    •  Rehnuma Khan   
    • p99
    •  PDF 
      
• • Research on Consumer Purchase Behavior Diffusion across Market Using Cellular Automata
  • •  Fang Ma   
    •  Gangling Chao   
    •  Lihua Chen   
    •  Yiping Luo   
    • p108
    •  PDF 
      
• • Analysis of Financial Products of Capital Market in Bangladesh: Present Status and Future Development
  • •  Mohammad Islam   
    •  Shama Jahan   
    • p119
    •  PDF 
      
• • Identifying the Barriers to Iran’s Saffron Export by Using Porter’s Diamond Model
  • •  Seyed Fathollah Amiri Aghdaie   
    •  Mohsen Seidi   
    •  Arash Riasi   
    • p129
    •  PDF 
      
• • Market Orientation Practices of Multinationals in Lagos, Nigeria
  • •  Adedoyin Hassan   
    • p139
    •  PDF 
      

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