Vol. 11, No. 3 (2019), International Journal of Marketing Studies

• • Personal and Social Tipping Norms: Race and Sex Differences
  • •  Jeremy E. Whaley   
    •  Wanda M. Costen   
    • p1
    •  PDF 
      
• • The Comparative Study of the Relationship Between Smartphone Choice and Socio-Economic Indicators
  • •  Maral Jamalova   
    •  Constantinovits Milán   
    • p11
    •  PDF 
      
• • Influence of Brand Extention Strategy, Brand Image and Brand Trust on Coffee Product’s Brand Equity
  • •  Slamet Poerwadi   
    •  M. Suyanto   
    •  Anas Hidayat   
    •  Purwadi Purwadi   
    •  Zainal Mustafa Eq   
    • p26
    •  PDF 
      
• • The Effect of External Environment on Marketing Performance of Retail Stores: Applied Study on Amman City of Jordan
  • •  Akef Yousef Ziyadat   
    • p36
    •  PDF 
      
• • Branded Food Commodities: A Study of the Egyptian Commodity Products
  • •  Marwa Elgebali   
    • p49
    •  PDF 
      
• • Do Similar Brands ‘Like’ Each Other? An Investigation of Homophily Among Brands’ Social Networks on Facebook
  • •  Mohammad Hatim Abuljadail   
    •  Gi Woong Yun   
    •  Saeed Ali Badghish   
    • p63
    •  PDF 
      
• • Greek Consumers’ Behaviour Towards Fast-Food Consumption
  • •  Aldrina Jashari   
    •  Panagiotis Kotsios   
    • p73
    •  PDF 
      
• • The Quality of the Service, Superior Value Generator in the Restaurant Sector
  • •  Luis Enrique Valdez-Juárez   
    •  Nicolas Salvador Beltramino   
    •  Roberto Limón-Ulloa   
    •  Elva Alicia Ramos-Escobar   
    • p87
    •  PDF 
      
• • The Customer Value: A Bibliographical Review
  • •  Emanuele Iannitto   
    • p106
    •  PDF 
      
• • Criteria of Social-Ethics and Its Effects on Electronic Promotion Activities in Jordanian Higher Education
  • •  Mahmud Agel Abu Dalbouh   
    • p116
    •  PDF 
      
• • An Investigation of Factors Affecting E-Marketing Customers’ Behavioral Intention to Use the Telecommunication Industry in Jordan
  • •  Mohammad Issa Al Zoubi   
    •  Ahmad Issa Al Zoubi   
    • p125
    •  PDF 
      
• • Factors Influencing Indonesian Customer Satisfaction and Customer Loyalty in Local Fast-Food Restaurant
  • •  Anas Hidayat   
    •  Aprilia P. Adanti   
    •  Arief Darmawan   
    •  Alldila N. A. Setyaning   
    • p131
    •  PDF 
      
• • Reviewer acknowledgements for International Journal of Marketing Studies, Vol. 11, No. 3
  • •  Alyssa Sun   
    • p140
    •  PDF 
      

This work is licensed under a Creative Commons Attribution 4.0 License.