Abstract

In the paper the authors think that the competitive sports of China also face many challenges such as much more investments and low benefits, deficient talents and prominent structured conflict. Therefore, the sustainable development of the competitive sports means to adapt the development demand of the social and economic cultures and promote the comprehensive, harmonious and sustainable developments between the competitive sports and human according to the people-oriented principle. First, the humanized development of the competitive sports should be emphasized. Second, the comprehensively harmonious development of the competitive development should be emphasized. Third, the permanent durative development of the competitive sports should be more emphasized. Fourth, the diversity development of the competitive sports should be more emphasized. The new whole-nation system of the competitive sports in the harmonious society is not only the “sports mechanism with Chinese characteristics which is dominated by the government, governed by the society and controlled by the market, and combines the market measure with governmental investment”, but also the modern management mechanism with small investment and more outputs, high efficiency and low costs. We must quickly establish the talent cultivation system of the competitive sports in the market dominated by the government. To deal with the relationship between the scale and the benefit for the competitive sports and conform to the projects allocations of competitive sports, only we can reasonable arrange and allocate resources, and adjust measures to develop the sports events of the competitive sports according to the characters and conditions of various regions, and we can ensure the sustainable, stable and healthy development of Chinese competitive sports.

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