Abstract

The process of information dissemination is a strategic study in information and communication science since a successful information dissemination process will enable to provide significant multiplying effects. This research aimed to identify community empowerment activities in the dissemination of health information to improve the quality of public health in Margajaya village, Ngamprah, West Bandung Regency. The study used a qualitative case study method, by collecting data through observation, unstructured interviews, and literature review. The dissemination of health information used an education strategy in its activities, namely the behavior change through means of education or health promotion, which are efforts or processes to foster awareness, willingness and ability to maintain and improve health. There was involvement of community empowerment agents who received training from relevant agencies, joined voluntarily and committed to participate in health development. The ex-tattoo community is a community that engages in the dissemination of health information. In addition to disposing of its negative image in the village, the community seeks to become a part of empowerment in improving the quality of public health.

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