Abstract

The effect of stock liquidity on the relation between stock split and stock market performance is puzzling. This paper examines the factors that affect the relationship between stock split and stock market performance. The data are gathered from the Egyptian Stock Exchange listed companies, based on their market capitalization from all sectors in Egypt during 2010 to 2020. This event study employs multiple regression analysis. Liquidity is measured by volume and number of transactions. Announcement date is considered for stock split as independent variable. Also, firm size, split factor, Industry type as control variables have been tested in the model. The research is event study; The time window is based on twenty days and five days.

Results indicate that liquidity as moderator is positively affect the relationship between stock split and stock market performance for five- and twenty-days’ time windows. A robustness check has been performed for every regression model. Showing significant effect of liquidity as moderator, measured by volume of transactions, on the relationship for the sample period between 2010 and 2019 for twenty days’ time window.

Results support the easiness and enhancing the process of stock split. For example, Financial Regulator Authority could waive its approval for stock split to companies’ general assembly as the market would correct itself for disturbance in liquidity after stock split announcement. Also, Minimizing the number of companies that don't execute stock split affect the investors’ behavior which affects the relationship of stock split announcement and stock market performance.

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