Operation Strategy as a Competitive Advantage in Hotel Industry
- Tan Seng Teck
- Nanthakumar Karuppiah
Abstract
This paper explores the role of operation management in Hotel industry in Malaysia. It explains the contributions of operation management as a strategic tool for attaining customers’ satisfaction as well as sustainability. It reveals some of the examples of hoteliers that have thrived on these concepts.
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- DOI:10.5539/ibr.v13n2p35
This work is licensed under a Creative Commons Attribution 4.0 License.
- ISSN(Print): 1913-9004
- ISSN(Online): 1913-9012
- Started: 2008
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