Abstract

As the traditional products with local characteristics in Hangzhou, silk has numerous excellent qualities. However, public cognition degree about the performance of silk fabrics remains unclear. In this paper, taking comfort as the entry point, the thesis retrieves seven indicators related to temperature comfort and contact comfort to develop silk fabrics comfort measurement scale based on traditional evaluation methods, and public comfort cognition of silk fabrics for garment is investigated through questionnaire. According to the results, the public have higher awareness to skin comfort and softness of silk fabrics, while have lower awareness to moisture absorption feature, heat conductivity and warmth retention property of silk fabrics; industry and experience in using exert a significant effect on their recognition, while gender, education background, occupation, and time length living in Hangzhou have no significant effect on cognition.

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