Internationalization of Colombian Firms: Competitive and Productivity as a Problem to Enter the Asian Market


  •  Saul Fernandez Hurtado    
  •  Luz Martinez Martinez    

Abstract

The main objective of this research is to identify the influence of the productivity and competitiveness level of Colombian firms in the development of Asian market. The approach used was through descriptive and empirical analysis, with respect to measured variables, which helps the understanding of what firms require the skills of productivity. As a result of this article, a need was obtained at the corporate and governmental level, that production line should have a change to the know-how (macro), which is a necessity for international business success. The research allows to conclude aspects relevant to business activities, where the correlation of strengthening firms-government-university, is producing a negative effect, and through the psycho-entrepreneurial acquisition.



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