An Overview of Foodpreneur Awareness among Small and Medium-Sized Enterprises (SME) of Halal Certification
- Norngainy Tawil
- Shamshubaridah Ramlee
- Jauhari Jaafar
- Firdaus Mohd Saat
Abstract
The objective of this study is to measure the awareness of Halal Certification among the Medium-Sized Enterprises (SME) especially those who are involved in the food industry. The study reveals that the awareness toward Halal Certification among Small-Medium Enterprise (SME) is at low level. But that raises a question mark when the study also indicates that the perceptions of the Muslim entrepreneur on halal food are very good.
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- DOI:10.5539/ass.v11n21p91
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