Abstract

For the time being chatting through QQ medium is fashionable among college students, and QQ also plays an important role in the life of college students. However, college life based on QQ also has demerits, therefore it is necessary and essential to study how to avoid its negative influences and exploit its potential value in ideological and political education of college students, consequently improve ideological and political education of college students in China. In this article, based on literature review and questionnaire survey of QQ-medium-oriented college life, it is to study on how to improve college ideological and political education in higher colleges and universities by QQ medium, and to draw the conclusion that it is to innovate ideological and political education model and methodology in college ideological and political education, and to exert the positive role of QQ medium in college ideological and political education meanwhile avoiding its negative influence, accordingly to improve the development of ideological and political education in higher colleges and universities.

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