Interpretation of TRIZ Principles in a Service Related Context

  •  Nadhmi Gazem    
  •  Azizah Rahman    


A systematic innovation method such as the Theory of Inventive Problem Solving (TRIZ) has powerful tools that can be used to solve contradiction problems in technical or non-technical systems. The most common tool used in TRIZ is 40 inventive principles (IPs). The purpose of this paper is to interpret these IPs from a service prospective. The data was collected from many resources found in the literature. A case study was conducted to prove the feasibility of interpretative IPs. The outcome of this study enhanced the usability of the 40 IPs by including new synonyms for some principles, comprehensive descriptions, and providing suggestions and examples for each principle. The interpretative principles focused on a service process used to fulfill customer demands. An Interpretation of TRIZ tool such as the 40 IPs in a service related context improves the understanding of these principles by researchers or service designers.

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