Abstract

The interpretative approach emphasizes the importance of understanding the subjective meanings individuals attribute to communication, rather than focusing solely on objective factors. The article highlights the understanding of human communication through various interpretative methodologies, including symbolic interactionism, ethnography, and ethnomethodology, on several issues, including the main goal, the position of the researcher and the methodological basis, the ontology of communication, the epistemology of communication, the axiology of communication, and finally, the process of interpretation of communication.

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