Abstract

The indicators in tourism planning and activity are a fundamental tool to boost the protection and proper development of tourist destinations, which are considered a national and local key pillar for the economic progress of any place where tourism is applied as an activity.

This essay aims to reflect on the importance of preserving tourist and cultural sites, this derived from a growing interest of visitors to experience the culture and traditions of the places they visit around the world. The fundamental pillars of organizations such as the World Economic Forum (WEF) and its recommendations are intended to be valued, considering a potential positive future for tourism in Mexico and the world.

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