Abstract

Feelgood Management is an emerging concept first applied in the German start-up scene in 2012. The approach is gaining popularity, even though the measurement is difficult and academic research is scarce. Accordingly, this study aims to close this research gap by answering the research question about the impact of Feelgood Management in German SMEs, especially on the employees’ heath, satisfaction and performance willingness. Our findings show that Feelgood Management is just emerging and faces several challenges, related to the ambiguous term that implies ridicule, the lack of standardization that is allowing various interpretations and opposition towards novelty. Despite being limited, due to the risk of bias and subjectivity that is natural for qualitative data collection along with the uni-dimensional perspective of solely Feelgood Managers, this study produces a valuable model of the influences on Feelgood Management and its impact on employee health, satisfaction and performance willingness.

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