The Reasons for Emergence of Born Global Firms----Taking China as an Example

Shuyi Zhang

Abstract


With economic globalization and marketing integration, the born global firms, emerging as a new kind of enterprise, have arouses a wide rage of academic interest recently. Based on the previous research, this paper, taking the example of Zhejiang province, China, probes firstly into the main forming reasons of the born global including entrepreneurship, niche market, international management experience, and network, then points out the current problems of lacking innovative entrepreneurship, shorting of manager, Unreasonable industry structure, and finally, the paper puts forward some countermeasures from theoretical and practical approach for the Zhejiang born global firms.

Full Text: PDF

Creative Commons License
This work is licensed under a Creative Commons Attribution 3.0 License.

International Journal of Business and Management   ISSN 1833-3850 (Print)   ISSN 1833-8119 (Online)

Copyright © Canadian Center of Science and Education

To make sure that you can receive messages from us, please add the 'ccsenet.org' domain to your e-mail 'safe list'. If you do not receive e-mail in your 'inbox', check your 'bulk mail' or 'junk mail' folders.