Vol 6, No 1 (2014)

International Journal of Marketing Studies, February 2014

Table of Contents


Factors Influencing the Impact of Sales Training: Test of a Model PDF
Jeffrey K. Sager, Alan J. Dubinsky, Phillip H. Wilson, Chris Shao p1
Stock Price and Trading Volume during Market Crashes PDF
Rodion Remorov p21
Sales Drive Advertising Expenditures: Evidence for Consumer Packaged and Durable Goods in Germany PDF
Juliane A. Lischka, Stephanie Kienzler, Ulrike Mellmann p31
The Impact of Market Environments on Marketing Relationships PDF
Roger R. Betancourt, Raquel Chocarro, Monica Cortinas, Margarita Elorz, Jose Miguel Mugica p45
Customer Expectation, Satisfaction and Loyalty Relationship in Turkish Airline Industry PDF
Nuriye Gures, Seda Arslan, Sevil Yucel Tun p66
Website Design and Usage Behaviour: An Application of the UTAUT Model for Internet Banking in UK PDF
Kholoud Ibrahim Al Qeisi, Ghaith Mustafa Al-Abdallah p75
Demographic Factors in the Evaluation of Service Quality in Higher Education: A Structural Equation Model (SEM) Approach PDF
Sein Min, Chey Chor Khoon p90
The Influence of Political-Legal Forces on Jordanian Industrial Exports in the Private Sector PDF
Tareq N. Hashem, Rand Irshaidat p103
Industrial Purchase among Saudi Managers: Does Country of Origin Matter? PDF
Abbas N. Albarq p116
The Role of Partnership Public and Private Sectors in the Pursuit of Excellence for Marketing Communications Services Jordanian (Case Study) PDF
Ali Falah Al-zoubi p127
An Examination of the Quality of Customer Service at a Public Utility Organization in the GULF Region PDF
Farouk Saleh, Ahmed Al-Marzouqi p140
The Effect of Ambient Scents on Consumer Responses: Consumer Type and His Accompaniment State as Moderating Variables PDF
Rym Bouzaabia p155
An AHP Approach for Ranking Critical Success Factors of Customers Experience in Iranian Banks from Managers’ Viewpoint PDF
Fariddedin Allameh Haery, Hasan Ghorbani, Ali Asghar Farahmand p168
The Effect of Leadership Styles on Firm Performance in Ghana PDF
Albert Puni, Samuel B. Ofei, Abednego Okoe p177
The Impact of Competitive Advantage on Purchasing Behaviour: Case of the Algerian User of a Mobile Network PDF
Ahmed Medjedel p186

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International Journal of Marketing Studies  ISSN 1918-719X(Print) ISSN 1918-7203(Online)

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