Enlightenment of “The Spiral of Silence” Theory to Enterprise Crisis Management

Wenzhou Zhang

Abstract


The formation of network society multiplies crisis spreading of enterprises, so crisis management in network
times has become a significant task for enterprises to discover and study. Herein we claim “The Spiral of
Silence” Theory continues to play a role in network spreading, which provides enterprise crisis management with
a new perspective.

Full Text: PDF DOI: 10.5539/ijbm.v5n8p191

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International Journal of Business and Management   ISSN 1833-3850 (Print)   ISSN 1833-8119 (Online)

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