Multinational Corporation Technology Innovation Globalization Tendency and China’s Countermeasure

Jing Sun

Abstract


This article analyzed the motive of multinational corporation technological innovation globalization, the characteristic and the present situation ,thought strives for the cost advantages and the market advantages, contention and reserve human resources, which are the strategic goal of multinational corporation implements technological innovation in China. Therefore, Chinese enterprise’s strategy tactics should include: (1) Imitates innovation strategy (2) Cooperates innovation strategy (3) train innovation strategy (4) Promotes innovation ability strategy.   

Full Text: PDF DOI: 10.5539/ijbm.v4n1p93

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International Journal of Business and Management   ISSN 1833-3850 (Print)   ISSN 1833-8119 (Online)

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