Current Situation and Countermeasures of Fitness Club Industry of Shandong Province

Yun Ma


By means of literature review, questionnaire survey and field studies, we investigated to the fitness clubs in
Shandong, analyzed the factors affecting the development of the fitness club industry of Shandong province, put
forward the new management proposals strengthening the management consciousness of the modern athletics
industry, so as to promote the industry of the fitness clubs of Shandong province to achieve greater development.

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